Terms & Conditions
Focus on Energy Program Terms and Conditions

Focus on Energy, Wisconsin utilities’ statewide energy efficiency and renewable resource program (“FOCUS ON ENERGY®” or “the Program”), makes available certain incentives, rebates, grants, instant discounts, and other assistance programs (each a “Program” and collectively “Programs”) for participating rate payers (“Applicants”) throughout Wisconsin.

Aptim Government Solutions, LLC (“Administrator”) is the contractor hired by the Statewide Energy Efficiency and Renewable Administration, Inc. ("SEERA") to administer Focus on Energy. Except where explicitly stated otherwise, “Focus on Energy” shall refer to the Administrator in its capacity as the responsible party for administering the Program and shall also include any of Administrator’s implementers or subcontractors assisting with the administration and implementation of the Programs. An Applicant refers to someone who submits an application (“Application”) to become a Focus on Energy Customer and agrees to the Uniform Application Terms and Conditions (the “Terms & Conditions”). Focus on Energy and the Applicant may be individually referred to herein as a "Party" and collectively as the "Parties".

These Terms and Conditions shall apply to all Program applications hosted on https://www.focusonenergy.com. In some cases, there may be additional participation requirements for certain Programs or Applications.

Focus on Energy Applicants must be a customer of a participating Wisconsin Utility and submit a Focus on Energy Project Application. Applicants served by participating electric and natural gas utilities will be eligible for all applicable incentives. Applicants served by a participating electric utility but not a participating natural gas utility will only qualify for incentives for electric technologies. Applicants served by a participating natural gas utility but not a participating electric utility will only qualify for incentives for natural gas technologies. Applicants who use Liquid Propane (LP) or other non-qualifying fuels will not qualify for incentives or rebates funded by Focus on Energy for technologies exclusively saving gas.

Applicant expressly agrees to be bound by the following Program requirements:

Section 1. Incentive Offer Requirements: Monetary incentives, rebates, or instant discounts from Focus on Energy constitute “Program Payments” hereunder. Program Payments shall be available to eligible Applicants according to the terms and participation requirements for the applicable Program and related Application. The acceptance and approval of an Application is determined solely by Focus on Energy. Receipt of a completed Application does not guarantee a Program Payment.

In order for the Applicant to receive a Program Payment, the below requirements must be met:

  1. Products must be purchased and installed within the date range outlined in the Application or Incentive Agreement. An Incentive Agreement is the agreement between the Applicant and Focus on Energy outlining the terms of the applicable incentive.
  2. Applications must be postmarked within the number of calendar days reflected on the Application.
  3. Applicants should maintain a copy of their Application for their records.
  4. Incomplete Applications may be returned for correction, and will not be processed until deemed complete by Focus on Energy.
  5. Applicant must provide Focus on Energy with invoices for equipment purchased or service performed, as well as documentation verifying that the renewable and/or energy efficiency measures, (1) have been properly installed, (2) are functioning properly, and (3) have the potential to generate energy savings if properly maintained and operated.
  6. All projects shall comply with federal, state and local regulations.
  7. All equipment must be new; used or rebuilt equipment is eligible only when requested by Applicant and approved in writing by Focus on Energy advance of purchase. Displaced equipment must be removed and not reused.
  8. Equipment purchased under a capital lease structure may qualify for a Program Payment but must be approved by Focus on Energy in writing prior to project initiation or the execution of any equipment lease.
  9. Applicant agrees to refund Focus on Energy some or all of the Program Payment received if Focus on Energy determines, at Administrator’s sole discretion, the Applicant has misrepresented any Application information or if Applicant uninstalls the equipment.
  10. Focus on Energy has the sole discretion to determine if Applicant’s compliance with these requirements has been met.

Section 2. Marketing: The Applicant shall not use Focus on Energy’s name (“FOCUS ON ENERGY®”), logo, identity, any affiliation, or any related logo, for any marketing, advertising or solicitation without prior written consent of Focus on Energy. Focus on Energy consent shall in all circumstances be subject to Focus on Energy’s approval of created marketing materials.

Focus on Energy reserves the right to publicize the Applicant’s participation in the Program, unless a written request to maintain confidentiality of Applicant’s participation is submitted to marketing@focusonenergy.com no later than fifteen (15) days after receiving Program Payment. Such right to publicize by Focus on Energy is part of Applicant’s consideration for participation in the Focus on Energy Program. For purposes of the foregoing, to the extent applicable, Applicant grants Focus on Energy a nonexclusive irrevocable license to Applicant’s name and logo, solely for the purpose of publicizing Applicant’s participation in the Program for the term of the applicable Incentive Agreement. Applicant does not have the right to revoke such license unless explicitly granted in writing by Focus on Energy.

Section 3. Program Payments:

  1. Program Payments are available on a first-come, first-served basis.
  2. Focus on Energy shall be under no obligation to make any payments to a Applicant if SEERA does not provide the funds to Focus on Energy for this purpose or if Focus on Energy is not under contract with SEERA for this purpose.
  3. Applicant is only entitled to one payment per project measure. If the Applicant or its representative make duplicate application for payment of project measure, Focus on Energy reserves the right to recover any payments made in excess of the entitled project payment.
  4. Focus on Energy excludes internal, non-contracted labor for private companies or individuals when calculating the total project cost.
  5. Some Focus on Energy participating electric and/or natural gas utilities have incentive programs independent of Focus on Energy. Applicant should check with their electric and/or natural gas utilities to verify eligibility rules for any utility-sponsored programs.

Section 4. Right to Discontinue Program, Terminate or Withhold Payment:

  1. Focus on Energy reserves the right to change or discontinue any Program at any time without notice.
  2. Focus on Energy also reserves the right at its sole discretion, to withhold or terminate Program Payments if:
    • An identified problem with a project is not resolved due to an Applicant’s failure to follow any and all applicable Terms and Conditions, requirements, or procedures; or
    • Focus on Energy determines Applicant’s receipt of Program Payment will not result in the implementation of any energy efficiency or renewable energy projects) by Applicant, or if the project(s) will not result in the reduction of energy usage or generation of renewable energy; or
    • The Applicant becomes “Insolvent” (which shall mean Applicant (a) files a petition or otherwise commences, authorizes or acquiesces in the commencement of a proceeding or cause of action under any bankruptcy, insolvency, reorganization or similar law, including but not limited to the United States Bankruptcy Code or the laws of any state, or has any such petition filed or commenced against it; (b) makes an assignment or any general arrangement for the benefit of creditors; (c) otherwise becomes the subject of a bankruptcy proceeding or insolvent (however evidenced); (d) has a liquidator, administrator, receiver, trustee, conservator or similar official appointed with respect to it or any substantial portion of its property or assets; or (e) is generally unable to pay its debts as they fall due).

Section 5. Disclaimers, Representations, and Warranties: Focus on Energy, the Administrator, the Public Service Commission of Wisconsin, and SEERA (collectively for this section referred to as “Focus on Energy”) do not endorse any particular trade ally, manufacturer, product, system, or design by offering an incentive. Focus on Energy is not responsible for any tax liability imposed on the recipient as a result of Program Payment. FOCUS ON ENERGY MAKES NO REPRESENTATION OR WARRANTY, AND ASSUMES NO LIABILITY WITH RESPECT TO THE QUALITY, SAFETY, PERFORMANCE, OR OTHER ASPECT OF ANY DESIGN, CONSULTING, PRODUCT, SYSTEM, EQUIPMENT, OR APPLIANCE INSTALLED OR RECEIVED AND EXPRESSLY DISCLAIMS ANY SUCH REPRESENTATIONS, WARRANTIES, AND LIABILITY, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. Focus on Energy does not guarantee installation and operation of incentivized measures will result in reduced energy usage or in cost savings. Focus on Energy is not responsible for the proper disposal/recycling of any waste generated as a result of this project. FOCUS ON ENERGY IS NOT LIABLE FOR ANY DAMAGES, INCLUDING ANY INCIDENTAL OR CONSEQUENTIAL DAMAGES, ARISING OUT OF THE OPERATION OR MALFUNCTION OF THE PRODUCTS, EQUIPMENT, OR APPLIANCES, OR THE INSTALLATION THEREOF.

Section 6. Monitoring, Verification, Record Keeping, and Right to Inspect: Focus on Energy evaluates Program efficacy by monitoring energy use/production prior to and after installation of energy efficiency or renewable energy projects. Focus on Energy, and its designated representatives, shall have the right to:

  • monitor energy use/production prior to and after installation of a project;
  • perform an inspection of project records or the project itself to evaluate Program efficacy for a period of two (2) years from the date of Program Payment; and
  • withhold or terminate payment for failure to allow for a post-installation inspection.

The Applicant’s signature on an Application constitutes the Applicant’s consent for its electric and/or natural gas utility to disclose the Applicant’s energy usage data directly to Focus on Energy. The Applicant and its subcontractors shall maintain accurate records of the project work (e.g., installation records, invoices, and maintenance information) that is performed hereunder for a period of two (2) years from the date of a Program Payment.

Section 7. Indemnification: Applicant shall protect, indemnify, defend, and hold harmless Focus on Energy, Program Administrator, SEERA, the State of Wisconsin and participating utilities, their respective affiliates, subsidiaries, parent companies, officers, directors, agents, and employees, against any and all losses, damages, expenses, fees, costs and liability arising from or in any way connected with any program, design, consulting, product, system, equipment, or appliance. This indemnification obligation shall include, but not be limited to: (a) Applicant’s breach of any obligations under these Terms and Conditions; (b) personal injury, death, or tangible property damage; or (c) Applicant’s negligence, willful misconduct, or violation of any applicable law, regulation, rule, court order or breach of any obligation to a third party. The Applicant agrees that its indemnification obligations under this Section shall survive any expiration or termination of the Application and shall not be limited by any enumeration herein of required insurance coverage. To the maximum extent permitted by law, the Applicant agrees to limit Program Administrator’s liability to the Applicant for any reason to the total amount of the payments identified in this Agreement. This limitation shall apply regardless of the cause of action or legal theory pled or asserted.

Section 8. Misrepresentation: Making false statements on any Focus on Energy Application is punishable by law. Any person who knowingly files an application containing any materially false information or who purposely and misleadingly conceals information commits a fraudulent act that subjects such person to criminal and civil penalties. Applicant hereby agrees and acknowledges that any Program Payments determined, in Focus on Energy’s sole discretion, to have been acquired by Applicant on the basis of fraudulent or misrepresented information will be fully and immediately returned to Focus on Energy. Should the Applicant or any of its representatives apply for and receive duplicate Program Payments, Focus on Energy reserves the right to recover any payment that exceeds the amount that Focus on Energy committed to pay Applicant in writing. This section shall not limit other remedies that may be available to Focus on Energy arising from Applicant filing a false or fraudulent Application.

Section 9. Miscellaneous:
Governing Law; Submission to Jurisdiction. All matters arising out of or relating to all Applications and Incentive Agreements and these Terms and Conditions shall be governed, construed, and enforced in accordance with the internal laws of the State of Wisconsin, without regard to any conflicts of laws principles that may direct the application of the laws of another jurisdiction. The Applicant irrevocably submits to the original jurisdiction of the state and federal courts sitting in Madison, Wisconsin with regard to any controversy in any way relating to the execution, delivery or performance of an Application, Incentive Agreement, or these Terms and Conditions. Suits, claims or actions founded upon such controversies shall be brought or filed exclusively in such courts and nowhere else. The exclusive venue for any dispute or controversy arising under an Application, Incentive Agreement, or these Terms and Conditions shall be the Dane County, Wisconsin Circuit Court, or the Federal District Court for the Western District of Wisconsin.

Compliance with Applicable Laws. The Applicant shall at all times comply with and observe all federal and Wisconsin state laws and published circulars, local laws, ordinances, rules and regulations which are in effect from the time at which Applicant submits an Application or enters into an Incentive Agreement to Applicant’s receipt of a Program Payment, and which in any manner affect the performance of an Application or Incentive Agreement. All references to statutes or regulations contained in any Application, Incentive Agreement or these Terms and Conditions shall be construed to include successors thereto.

Assignment. Focus on Energy may assign, transfer, or convey any Application or any of Focus on Energy’s rights, obligations, interests, or responsibilities thereunder, in whole or in part, without the consent of the Applicant. Neither an Application nor any rights or obligations hereunder or thereunder may be sold, assigned, transferred or otherwise disposed by Applicant, whether pursuant to a change of control, by operation or law or otherwise, without Focus on Energy’s prior written consent. Any purported assignment by Applicant of this section is null and void.

Severability. If any provision of any Application, Incentive Agreement or these Terms and Conditions is construed by a court of competent jurisdiction to be illegal, invalid, or unenforceable under present or future laws, that provision shall be fully severable and the Application, Incentive Agreement and these Terms and Conditions shall be construed and enforced as if the illegal, invalid, or unenforceable provision had never comprised a part thereof. Furthermore, in lieu of such illegal, invalid, or unenforceable provision, the Application, Incentive Agreement and these Terms and Conditions shall be reformed to include as a part of the Application, Incentive Agreement and these Terms and Conditions a provision as similar in terms to the illegal, invalid, or unenforceable provision as may be possible and still be legal, valid, or enforceable.

Risk of Loss. The Focus on Energy Parties at no time assumes risk of loss for any personal property of the Applicant.

Waiver. No waiver by Focus on Energy of any of the provisions of any Application, Incentive Agreement, or these Terms and Conditions shall be effective unless explicitly set forth in writing and signed by an authorized representative of Focus on Energy. Failure or delay on the part of either party to exercise any right, power, privilege or remedy hereunder shall not constitute a waiver thereof. A waiver of any default shall not operate as a waiver of any other default or of the same type of default on a future occasion.


Revised 8/16/23

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